书名：Titan: The Life of John D. Rockefeller, Sr洛克菲勒传

作者：Ron Chernow荣·切尔诺
出版社名称：Vintage
出版时间：2004
语种：英文
ISBN：9781400077304
商品尺寸：15.5 x 4.1 x 23.2 cm
包装：平装
页数：832 （以实物为准）
★书写美国首富洛克菲勒的创业人生，揭露鲜为人知的创富秘诀

★一部美国财富的累积史，一本美国社会生活的大百科全书
★美国国家图书奖作者切尔诺撰写
★福布斯推荐的很有价值的经商书
★我心中的赚钱偶像只有一个，他就是洛克菲勒！——比尔•盖茨

约翰·戴维森·洛克菲勒（John Davison Rockefeller，1839年－1937年），20世纪早期世界首富、石油大王及著名的慈善家。1870年他创立标准石油公司，在全盛期垄断了全美90%的石油市场及大部分世界市场，成为美国历史上及世界历史上的首位超过10亿美元的富翁。他去世时，总财产约14亿美元，相当于现今3000亿美元以上，因此被普遍视为人类历史上的首富。他一生也推动了医疗事业和教育事业的巨大发展，创办了芝加哥大学、洛克菲勒大学及协和医学院（今北京协和医学院）。建立了联合国总部大楼、洛克菲勒中心等著名地标。 洛克菲勒是一个富有传奇色彩与争议性的人物，是一个古怪、狡诈、冷酷无情，又多有创见、令人难忘的人物。他以残酷的竞争，打压吞并对手及创建托拉斯著称，同时又是一个虔诚的新教徒，提倡节俭，且不时解囊助人，其慷慨程度为前人所不及（生前捐献了5.5亿美元财富）。
本书作者发掘了大量的洛克菲勒的公开和私密的生活档案，透露了很多洛克菲勒的竞争手段、创富秘诀及许多鲜为人知的家族丑闻、悲剧和不幸，细致入微地刻画出了一个性格复杂、引人入胜的人物。Titan: The Life of John D. Rockefeller, Sr是权威的洛克菲勒传记，展示了洛克菲勒的创富过程，也是一本揭示19至20世纪美国财富积累及社会生活的百科全书，很值得一读。

National Book Critics Circle Award Finalist
From the acclaimed, award-winning author of Alexander Hamilton: here is the essential, endlessly engrossing biography of John D. Rockefeller, Sr.—the Jekyll-and-Hyde of American capitalism. In the course of his nearly 98 years, Rockefeller was known as both a rapacious robber baron, whose Standard Oil Company rode roughshod over an industry, and a philanthropist who donated money lavishly to universities and medical centers. He was the terror of his competitors, the bogeyman of reformers, the delight of caricaturists—and an utter enigma.
Drawing on unprecedented access to Rockefeller’s private papers, Chernow reconstructs his subjects’ troubled origins (his father was a swindler and a bigamist) and his single-minded pursuit of wealth. But he also uncovers the profound religiosity that drove him “to give all I could”; his devotion to his father; and the wry sense of humor that made him the country’s most colorful codger. Titan is a magnificent biography—balanced, revelatory, elegantly written.

Review
“A biography that has many of the best attributes of a novel.... Wonderfully fluent and compelling.”  — The New York Times

“A triumph of the art of biography. Unflaggingly interesting, it brings John D. Rockefeller Sr. to life through sustained narrative portraiture of the large-scale, nineteenth-century kind.”  — The New York Times Book Review

“Important and impressive.... Reveals the man behind both the mask and the myth.”  —The Wall Street Journal

“One of the great American biographies.... [Chernow] writes with rich impartiality. He turns the machinations of Standard Oil... into fascinating social history.”  — Time
荣·切尔诺，美国著名的传记作家及畅销书作家。他的第1部作品《摩根家族》获得美国国家图书奖，第二部作品《沃伯格家族》1993年作为商业类著作被授予埃克尔斯奖。

Ron Chernow’s bestselling books include The House of Morgan, winner of the National Book Award; The Warburgs, which won the George S. Eccles Prize; The Death of the Banker; Titan: The Life of John D. Rockefeller, nominated for the National Book Critics Circle Award; Washington: A Life, which received the Pulitzer Prize for Biography; and Alexander Hamilton, nominated for the National Book Critics Circle Award and adapted into the award-winning Broadway musical Hamilton. Chernow has served as president of PEN American Center and has received seven honorary doctoral degrees. He lives in Brooklyn, New York.

In the early 1900s, as Rockefeller led with Andrew Carnegie for the title of the world’s richest man, a spirited rivalry arose between France and Germany, with each claiming to be Rockerfeller’s ancestral land. Assorted genealogists stood ready, for a sizable fee, to manufacture a splendid royal lineage for the oilman. 1 have no desire to trace myself back to the nobility,” he said honestly. “I am satisfied with my good old American stock.” The most ambitious search for Rockefeller’s roots traced them back to a ninth-century French family, the Roquefeuilles, who supposedly inhabited a Languedoc château—a charming story that unfortunately has been refuted by recent findings. In contrast, the Rockerfeller’s German lineage has been dearly established in the Rhine valley dating back to at least the early 1600s.

Around 1723, Johann Peter Rockefeller, a miller, gathered up his wife and five children, set sail for Philadelphia, and settled on a farm In Somerville and then Amwell, New jersey, where he evidently flourished and acquired large landholdings. More than a decade later, his cousin Diell Rockefeller left southwest Germany and moved to Germantown, New York. Diell’s granddaughter Christina married her distant relative William, one of Johann’s grandsons. Never particularly sentimental about his European forebears. John D. Rockefeller did erect a monument to the patriarch. Johann Peter at his burial site in Flemington, New Jersey. The marriage of William and Christina produced a son named Godfrey Rockefeller, who was the grandfather of the oil titan and a most unlikely progenitor of the clan, In 1806.
Godfrey married Lucy Avery in Great Barrington, Massachusetts, despite the grave of her family.
Establishing a pattern that would be replicated by Rockefeller’s own mother, Lucy had in her faint’s disparaging view, married down. Her ancestress had emigrated (rum Kin. England, to Salem, Nlassachuseus, around 1630, from part of the Puritan tide. As they became settled and gentrified, the versatile Averys spawned ministers, soldiers, civic leaders, explorers, and traders, not to mention a bold clutch of Indian lighters. During the American Revolution, eleven Averys perished g1orkusIv in the battle of Groton. While the Rulefellers’ “noble” roots required some poetic License and liberal embellishment, Lucy could justly claim descent from Edmund Ironside, the English king, who was crowned In 1016.
Godfrey Rockefeller was sadly mismatched with his enterprising wife. He had a stunted, impoverished look and a hangdog air of perpetual defeat. Taller than her husband, a fiery Baptist of commanding presence, Lucy was rawboned and confident, with a vigorous step and alert blue eyes. A Former schoolteacher, she was better educated than Godfrey Even John , never given to invidious comments about relatives. Tactfully conceded, “My grandmother was a brave woman. Her husband was not so brave as she.” If Caodfrey contributed the Rockefeller coloring—bluish gray eves, light brown hair—Lucy introduced the rangy frame later notable among the men. Enjoying robust energy and buoyant health, Lucy had ten children, with the third. William Avery Rockefeller, born In Granger, New York, In 1810. While it is easy enough to date the birth of Rockefeller’s father, teams of frazzled reporters would one day exhaust themselves trying to establish the date of his death.