广告创意设计 马青,徐科技 浙江大学出版社【正版书】

Brand: 浙江大学出版社    Sold By: EM China
广告创意设计 马青,徐科技 浙江大学出版社【正版书】
广告创意设计 马青,徐科技 浙江大学出版社【正版书】
广告创意设计 马青,徐科技 浙江大学出版社【正版书】
广告创意设计 马青,徐科技 浙江大学出版社【正版书】

广告创意设计 马青,徐科技 浙江大学出版社【正版书】

Brand: 浙江大学出版社    Sold By: EM China
$31.31 In Stock
Item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Ships from China, Arrives in 7-14 business days
Delivery:
18
October2024
-
29
October2024
Delivery guarantee
$5 Credit If Delayed
Full Refund If Item Is Damaged
15-Day Full Refund If No Updates
30-Day Full Refund If Not Delivered

100% Satisfaction Guarantee

Amazing Value

Fast Shipping

Expert Customer Service

广告创意设计 马青,徐科技 浙江大学出版社【正版书】

广告创意设计 马青,徐科技 浙江大学出版社【正版书】

$31.31

内容简介在当代广告创意设计教学中,具有“时代观念”十分重要。这不仅涉及从时代的角度去了解当今国际广告设计教育的现状与趋势,更关键的是如何运用独特的视角和崭新的知识结构去进行创意设计教育。这本《广告创意设计》教材中收录了大量的外经典的广告设...
Product Details

内容简介
在当代广告创意设计教学中,具有“时代观念”十分重要。这不仅涉及从时代的角度去了解当今国际广告设计教育的现状与趋势,更关键的是如何运用独特的视角和崭新的知识结构去进行创意设计教育。这本《广告创意设计》教材中收录了大量的外经典的广告设计作品,既有许多简明、写实、富有艺术感染力的广告范例,又有生动、通俗的文字讲解,涵盖知识面广、图文并茂、内容新颖,注重理论与专业实践结合。
这本《广告创意设计》系独立学院应用型本科系列教材之一,教材中丰富的案例和各章各司其职的体系,不仅可以成为高校广告专业同学教学,而且可以成为奋战在广告创作线的同仁们的知识养料,对于正为加盟广告创意设计“市场”而努力的人士,那么这《广告创意设计》也会为他们提供诚切的帮助。
编写这《广告创意设计》的几位高校专业教师对广告设计教育有着共同的热情,具有全面的教学经验,在深入的专业领域研究和认真的教学积累基础上,发挥优势、群策群力,经过共同合作和努力而完成,这是一次愉快的合作。
目  录
部分 广告创意设计绪论
章 创意塑造广告设计亮点
节 广告创意与设计
第二节 广告创意基本理论
第三节 广告创意的原则
第四节 广告创意人的素质
第二章 广告创意与文化认知
节 文化差异与广告创意表现
第二节 中国传统文化与广告创意
第三节 广告创意与消费者认知
第三章 广告创意与创新思维
节 寻找和完成大创意
第二节 广告创意与创造性思维
第三节 超思维设计
商品详情

书名:广告创意设计

定价:30.00元

作者:马青,徐科技

出版社:浙江大学出版社

出版日期:2007-05-01

ISBN:9787308052177

字数:350000

页码:307

版次:307

装帧:平装

开本:

商品重量:

Shipping Overview: 

Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom and Germany to the United States charges 14.99. 

Order Processing: Please allow 1-2 business days for order processing and preparation before shipment. 

Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days. 

International Shipping: Currently, we only ship within the USA. 

Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.

Shipping Delays: 

Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.

Shipping Options:

  • Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.

  • Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.

  • Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.

  • Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.

Delivery Details:

  • Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.

  • Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.

  • Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.

Shipping Confirmation:

You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.

Order Modifications:

If you need to cancel or modify your order, please contact our customer support immediately.

Issues with Delivery:

If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.

Customer Support:

Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.

Return & Refund Policy Overview

Please review our return and refund policies below to ensure a smooth transaction process.

Return Policy

  • Duration: You have 30 days from receiving your item to initiate a return.

  • Condition: Items must be unworn, unwashed, with original tags and packaging intact.

  • Shipping Costs: Customers are responsible for return shipping costs.

  • Packaging: Ensure returned items are well-packaged to avoid damage during transit.

  • Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.

  • Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.

How to Return

  • Method: Returns must be sent back by mail to the address provided in the return instructions.

Return Label

  • Defective Products: Return labels are provided for defective items.

  • Non-Defective Returns: Customers are responsible for obtaining their return shipping label.

Product Conditions for Return

  • Eligible Products: Returns are only accepted for items in new condition.

Nonreturnable Items

Certain items are not eligible for return:

  • Electronic devices after 30 days (e.g., computers, laptops, Kindles)

  • Gift cards, prepaid game cards

  • Perishable goods, live insects, some jewelry, some health and personal care items

  • Customized or personalized products

  • Items with special shipping restrictions

Refund Policy

  • Window: Eligible products may be returned within 30 days of delivery for a refund.

  • Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.

  • Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.

Claims

Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.

Exchange Policy

For the quickest service, return your original item and place a new order for the desired product once your return is accepted.

Return Address

EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366

Customer Support

Available 24/7 for any questions or assistance needed:

  • Phone: +1 636-312-5925

  • Email: cs@everymarket.com

 

内容简介
在当代广告创意设计教学中,具有“时代观念”十分重要。这不仅涉及从时代的角度去了解当今国际广告设计教育的现状与趋势,更关键的是如何运用独特的视角和崭新的知识结构去进行创意设计教育。这本《广告创意设计》教材中收录了大量的外经典的广告设计作品,既有许多简明、写实、富有艺术感染力的广告范例,又有生动、通俗的文字讲解,涵盖知识面广、图文并茂、内容新颖,注重理论与专业实践结合。
这本《广告创意设计》系独立学院应用型本科系列教材之一,教材中丰富的案例和各章各司其职的体系,不仅可以成为高校广告专业同学教学,而且可以成为奋战在广告创作线的同仁们的知识养料,对于正为加盟广告创意设计“市场”而努力的人士,那么这《广告创意设计》也会为他们提供诚切的帮助。
编写这《广告创意设计》的几位高校专业教师对广告设计教育有着共同的热情,具有全面的教学经验,在深入的专业领域研究和认真的教学积累基础上,发挥优势、群策群力,经过共同合作和努力而完成,这是一次愉快的合作。
目  录
部分 广告创意设计绪论
章 创意塑造广告设计亮点
节 广告创意与设计
第二节 广告创意基本理论
第三节 广告创意的原则
第四节 广告创意人的素质
第二章 广告创意与文化认知
节 文化差异与广告创意表现
第二节 中国传统文化与广告创意
第三节 广告创意与消费者认知
第三章 广告创意与创新思维
节 寻找和完成大创意
第二节 广告创意与创造性思维
第三节 超思维设计
商品详情

书名:广告创意设计

定价:30.00元

作者:马青,徐科技

出版社:浙江大学出版社

出版日期:2007-05-01

ISBN:9787308052177

字数:350000

页码:307

版次:307

装帧:平装

开本:

商品重量:

Shipping Overview: 

Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom and Germany to the United States charges 14.99. 

Order Processing: Please allow 1-2 business days for order processing and preparation before shipment. 

Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days. 

International Shipping: Currently, we only ship within the USA. 

Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.

Shipping Delays: 

Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.

Shipping Options:

  • Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.

  • Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.

  • Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.

  • Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.

Delivery Details:

  • Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.

  • Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.

  • Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.

Shipping Confirmation:

You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.

Order Modifications:

If you need to cancel or modify your order, please contact our customer support immediately.

Issues with Delivery:

If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.

Customer Support:

Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.

Return & Refund Policy Overview

Please review our return and refund policies below to ensure a smooth transaction process.

Return Policy

  • Duration: You have 30 days from receiving your item to initiate a return.

  • Condition: Items must be unworn, unwashed, with original tags and packaging intact.

  • Shipping Costs: Customers are responsible for return shipping costs.

  • Packaging: Ensure returned items are well-packaged to avoid damage during transit.

  • Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.

  • Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.

How to Return

  • Method: Returns must be sent back by mail to the address provided in the return instructions.

Return Label

  • Defective Products: Return labels are provided for defective items.

  • Non-Defective Returns: Customers are responsible for obtaining their return shipping label.

Product Conditions for Return

  • Eligible Products: Returns are only accepted for items in new condition.

Nonreturnable Items

Certain items are not eligible for return:

  • Electronic devices after 30 days (e.g., computers, laptops, Kindles)

  • Gift cards, prepaid game cards

  • Perishable goods, live insects, some jewelry, some health and personal care items

  • Customized or personalized products

  • Items with special shipping restrictions

Refund Policy

  • Window: Eligible products may be returned within 30 days of delivery for a refund.

  • Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.

  • Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.

Claims

Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.

Exchange Policy

For the quickest service, return your original item and place a new order for the desired product once your return is accepted.

Return Address

EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366

Customer Support

Available 24/7 for any questions or assistance needed:

  • Phone: +1 636-312-5925

  • Email: cs@everymarket.com

 

Oops!

Sorry, it looks like some products are not available in selected quantity.

OK