小米创业思考 雷军著 小米创业思考:雷军作品 雷军亲述解密增长逻辑管理思想和创业心法 小米方法论内部工具书 中信出版社v
小米创业思考 雷军著 小米创业思考:雷军作品 雷军亲述解密增长逻辑管理思想和创业心法 小米方法论内部工具书 中信出版社v
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任何问题以联系店铺在线客服为准。
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具体出版信息以标题为准或咨询在线客服。
重要公告
本店不会以境外电话联系顾客有关书籍相关信息,如有接到境外电话或者拉您进qq群谈及理赔相关事宜请广大顾客不要相信,不要按照电话内容操作,谨防诈骗!快递丢件(可以联系当地派件员)
任何问题以联系店铺在线客服为准。
尚汇轩图书专营店团购优惠联系电话18302258276(或编辑短信 书名相关信息等发送,回复您优惠价)
详情出版时间等有误差,
具体出版信息以标题为准或咨询在线客服。
详情出版时间等有误差
.
具体出版信息以标题为准或咨询在线客服
内容简介:
雷军作品,完整解析创办和经营小米的商业思考。
雷军系统梳理30年创业心法和经营哲学,深度复盘“小米模式”,认为取得持续成功的核心在于只干了一件事:坚持“互联网 制造”路线,推动效率革命,实现用户利益和经济效率的。
雷军在书中首度全面公开包括三大铁律、七字诀、高效率模型、爆品模式、生态链要素等,涉及管理、投资、工作等多维度经验,为创业者和管理者提供借鉴和指导,也可以为普通人提供持续精进的头部思维。
?
作者简介:
?
雷军
工程师、企业家、小米集团创始人。
1969年出生于湖北仙桃,毕业于武汉大学计算机系,武汉大学荣誉教授。1992年参与创办金山软件,1998年出任金山软件首席执行官。2010年4月创办小米,创立9年即成为最年轻的世界500强企业。他提出“顺势而为”的商业思考,并总结了广为人知的“小米方法论”七字诀:专注、极致、口碑、快。
现任小米集团董事长兼首席执行官,金山集团董事长。
徐洁云
小米集团总办副主任。
目? 录:
?
前言 VII
第一章 奇迹时代
梦想落地 004
从操作系统做起 006
小米手机出世 012
赢得梦幻开局 014
生态展开 017
第二章 低谷
遭遇发展瓶颈 020
补课:交付、创新和质量 021
第三章 重回增长
IPO 和最年轻的世界500 强 023
走向全球 025
第四章 新十年新征程
重启高端市场 026
明确“三大铁律” 027
构建全场景智能生活 028
第五章 我对互联网思维的理解
互联网创世记 032
一个程序员的求索 035
第六章 互联网七字诀
专注 048
极致 058
口碑 077
快 090
第七章 技术为本
科技公司的本质属性 100
工程师文化就是鼓励创新 114
工程思维不是“工程师专属” 120
第八章 和用户交朋友
*价比是*大的诚意 126
新媒体不等于营销 129
永远离用户更近一点 134
“闭着眼睛买”,信任才是唯一 139
第九章 爆品模式
爆品是打造出来的 141
建立爆品模式 145
打造爆品的四项关键能力 147
第十章 高效率模型
小米模式要解决的两个矛盾 152
商品定价里的效率密码 155
减少中间环节,赚点“小费” 159
以用户为中心的增长飞轮 162
第十一章 新零售
从电商走向新零售 165
小米之家模式凭什么能胜出? 178
零售的本质是什么? 183
第十二章 生态链模式
小米为什么做生态链 188
生态链爆品是如何炼成的 193
好看、好用才是好质量 210
小米生态链2.0 217
第十三章 智能制造
效率革命的深水区 225
带动国产供应链发展 227
三道待解难题 230
第十四章 小米方法论的演进思考
警惕“规模不经济”陷阱 241
制定“三大铁律” 245
小米造车的思考 248
小米的高端化战略 253
小米方法论的成长考验 257
后记
什么是小米模式 263
小米是谁,小米为什么而奋斗 270
小米从哪里来,又将往哪里去 275
我的梦想,我的选择 294
为小米汽车而战 307
金山为什么能活30年 312
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom and Germany to the United States charges 14.99.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days.
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
Customer Support:
Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.
Return & Refund Policy Overview
Please review our return and refund policies below to ensure a smooth transaction process.
Return Policy
-
Duration: You have 30 days from receiving your item to initiate a return.
-
Condition: Items must be unworn, unwashed, with original tags and packaging intact.
-
Shipping Costs: Customers are responsible for return shipping costs.
-
Packaging: Ensure returned items are well-packaged to avoid damage during transit.
-
Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.
-
Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.
How to Return
-
Method: Returns must be sent back by mail to the address provided in the return instructions.
Return Label
-
Defective Products: Return labels are provided for defective items.
-
Non-Defective Returns: Customers are responsible for obtaining their return shipping label.
Product Conditions for Return
-
Eligible Products: Returns are only accepted for items in new condition.
Nonreturnable Items
Certain items are not eligible for return:
-
Electronic devices after 30 days (e.g., computers, laptops, Kindles)
-
Gift cards, prepaid game cards
-
Perishable goods, live insects, some jewelry, some health and personal care items
-
Customized or personalized products
-
Items with special shipping restrictions
Refund Policy
-
Window: Eligible products may be returned within 30 days of delivery for a refund.
-
Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.
-
Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.
Claims
Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.
Exchange Policy
For the quickest service, return your original item and place a new order for the desired product once your return is accepted.
Return Address
EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366
Customer Support
Available 24/7 for any questions or assistance needed:
-
Phone: +1 636-312-5925
-
Email: cs@everymarket.com
重要公告
本店不会以境外电话联系顾客有关书籍相关信息,如有接到境外电话或者拉您进qq群谈及理赔相关事宜请广大顾客不要相信,不要按照电话内容操作,谨防诈骗!快递丢件(可以联系当地派件员)
任何问题以联系店铺在线客服为准。
尚汇轩图书专营店团购优惠联系电话18302258276(或编辑短信 书名相关信息等发送,回复您优惠价)
详情出版时间等有误差,
具体出版信息以标题为准或咨询在线客服。
详情出版时间等有误差
.
具体出版信息以标题为准或咨询在线客服
内容简介:
雷军作品,完整解析创办和经营小米的商业思考。
雷军系统梳理30年创业心法和经营哲学,深度复盘“小米模式”,认为取得持续成功的核心在于只干了一件事:坚持“互联网 制造”路线,推动效率革命,实现用户利益和经济效率的。
雷军在书中首度全面公开包括三大铁律、七字诀、高效率模型、爆品模式、生态链要素等,涉及管理、投资、工作等多维度经验,为创业者和管理者提供借鉴和指导,也可以为普通人提供持续精进的头部思维。
?
作者简介:
?
雷军
工程师、企业家、小米集团创始人。
1969年出生于湖北仙桃,毕业于武汉大学计算机系,武汉大学荣誉教授。1992年参与创办金山软件,1998年出任金山软件首席执行官。2010年4月创办小米,创立9年即成为最年轻的世界500强企业。他提出“顺势而为”的商业思考,并总结了广为人知的“小米方法论”七字诀:专注、极致、口碑、快。
现任小米集团董事长兼首席执行官,金山集团董事长。
徐洁云
小米集团总办副主任。
目? 录:
?
前言 VII
第一章 奇迹时代
梦想落地 004
从操作系统做起 006
小米手机出世 012
赢得梦幻开局 014
生态展开 017
第二章 低谷
遭遇发展瓶颈 020
补课:交付、创新和质量 021
第三章 重回增长
IPO 和最年轻的世界500 强 023
走向全球 025
第四章 新十年新征程
重启高端市场 026
明确“三大铁律” 027
构建全场景智能生活 028
第五章 我对互联网思维的理解
互联网创世记 032
一个程序员的求索 035
第六章 互联网七字诀
专注 048
极致 058
口碑 077
快 090
第七章 技术为本
科技公司的本质属性 100
工程师文化就是鼓励创新 114
工程思维不是“工程师专属” 120
第八章 和用户交朋友
*价比是*大的诚意 126
新媒体不等于营销 129
永远离用户更近一点 134
“闭着眼睛买”,信任才是唯一 139
第九章 爆品模式
爆品是打造出来的 141
建立爆品模式 145
打造爆品的四项关键能力 147
第十章 高效率模型
小米模式要解决的两个矛盾 152
商品定价里的效率密码 155
减少中间环节,赚点“小费” 159
以用户为中心的增长飞轮 162
第十一章 新零售
从电商走向新零售 165
小米之家模式凭什么能胜出? 178
零售的本质是什么? 183
第十二章 生态链模式
小米为什么做生态链 188
生态链爆品是如何炼成的 193
好看、好用才是好质量 210
小米生态链2.0 217
第十三章 智能制造
效率革命的深水区 225
带动国产供应链发展 227
三道待解难题 230
第十四章 小米方法论的演进思考
警惕“规模不经济”陷阱 241
制定“三大铁律” 245
小米造车的思考 248
小米的高端化战略 253
小米方法论的成长考验 257
后记
什么是小米模式 263
小米是谁,小米为什么而奋斗 270
小米从哪里来,又将往哪里去 275
我的梦想,我的选择 294
为小米汽车而战 307
金山为什么能活30年 312
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom and Germany to the United States charges 14.99.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days.
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
Customer Support:
Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.
Return & Refund Policy Overview
Please review our return and refund policies below to ensure a smooth transaction process.
Return Policy
-
Duration: You have 30 days from receiving your item to initiate a return.
-
Condition: Items must be unworn, unwashed, with original tags and packaging intact.
-
Shipping Costs: Customers are responsible for return shipping costs.
-
Packaging: Ensure returned items are well-packaged to avoid damage during transit.
-
Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.
-
Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.
How to Return
-
Method: Returns must be sent back by mail to the address provided in the return instructions.
Return Label
-
Defective Products: Return labels are provided for defective items.
-
Non-Defective Returns: Customers are responsible for obtaining their return shipping label.
Product Conditions for Return
-
Eligible Products: Returns are only accepted for items in new condition.
Nonreturnable Items
Certain items are not eligible for return:
-
Electronic devices after 30 days (e.g., computers, laptops, Kindles)
-
Gift cards, prepaid game cards
-
Perishable goods, live insects, some jewelry, some health and personal care items
-
Customized or personalized products
-
Items with special shipping restrictions
Refund Policy
-
Window: Eligible products may be returned within 30 days of delivery for a refund.
-
Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.
-
Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.
Claims
Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.
Exchange Policy
For the quickest service, return your original item and place a new order for the desired product once your return is accepted.
Return Address
EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366
Customer Support
Available 24/7 for any questions or assistance needed:
-
Phone: +1 636-312-5925
-
Email: cs@everymarket.com
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